Drake Extends His Triple-Album Drop With A Wave Of New Music Videos

Drake follows the release of Iceman, Habibti and Maid of Honour with a massive run of new music videos from across the three-album rollout.

Drake did not stop at one surprise. After months of building toward Iceman, he turned the release into a full-scale takeover by dropping three albums at once: Iceman, Habibti and Maid of Honour. Before listeners could even settle into the 43-song run, a wave of new videos started hitting his YouTube channel, stretching the rollout into something closer to a visual campaign than a standard album drop.

The clips pull from across the new projects and lean into different sides of Drake’s current mode. “Plot Twist” goes big and cinematic, “Make Them Remember” keeps the pressure on, while “Janice STFU,” “Little Birdie,” “Burning Bridges,” “National Treasures,” “Slap The City” and “Dust” expand the world around the records with a mix of luxury, late-night atmosphere and Toronto-rooted imagery. There is too much here for a neat single-video moment, which feels intentional: Drake is flooding the zone.

Iceman carries the heaviest rap framing of the three, with Habibti and Maid of Honour opening the package up into smoother, clubbier, and more melodic territory. The guest list across the trilogy includes names like Future, 21 Savage, Molly Santana, Sexyy Red, Central Cee, Popcaan, Loe Shimmy, and PARTYNEXTDOOR. This gives the release enough range to move between flexes, bruised reflections, and summer-facing records without staying in one lane for too long.

Whether the full drop ends up being read as a statement, a reset, or simply another flex of scale, Drake has made sure the conversation will not be limited to the albums alone. The music is out, the videos are rolling, and the rollout is still moving at a pace built to overwhelm the timeline.