Kendrick Lamar Inspired By Kanye’s “Yeezus” Rollout [Video]
On the premiere: It sounded crazy. That whole marketing scheme is crazy. It’s very inspiring. After a while you get to a point in hip-hop where certain tactics get watered down. How much music can you release on the Internet to get it hot? How many singles can you put out? How many videos can you possibly do?
On the album: That’s crazy, I want to hear that. That’s that creative Kanye genius stuff out the box … whatever way is his way of being creative and getting his message across through that album, that’s the culture. I can’t wait to hear it.
Previously: Who Is Kendrick Lamar? [Video]